Postgraduate Certificate in Google Data Analytics for Marketing

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Overview

Learning outcomes

Course content

Data Analysis for Marketing

Data Visualization for Marketing

Data-driven Decision Making in Marketing

Marketing Metrics and Analytics

Marketing Research and Analysis

Customer Segmentation and Targeting

Digital Marketing Analytics

Social Media Analytics

Email Marketing Analytics

Content Marketing Analytics

Duration

The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months

Course fee

The fee for the programme is as follows:
Fast track - 1 month: GBP £140
Standard mode - 2 months: GBP £90